Content Development Services

For Robotics, Automation, and Embedded Electronics
Strategic Content Plans
Blog Posts & Contributed Articles
Briefs & Brochures
Case Studies & Testimonials
Ebooks & White Papers
Emails & e-Newsletters
Pillar Pages & Content Clusters
Press Releases
Product & Service Fact Sheets
Social Media Posts & Images
Vertical & Industry Pages
Videos & Vlogs
Webinars & Presentations
Translation Services
Your engineers, developers, and corporate visionaries speak a different language than most of the world—including most marketing and communications agencies. That’s not the case at HCI.

With extensive backgrounds in engineering and technology communications, we speak your language. We ask probing questions that drive to the heart of your technology and zero in on what makes it so cool. And we absorb your subject matter experts’ technical information fast. Then we create engaging content that communicates your industry leadership and complex products or services.

Build momentum and buyer awareness.

Importantly, we know that no single piece of content moves markets. You need to build momentum and edge into buyers’ awareness every time they open an article, read a blog, or click a link. But you can’t afford to start from scratch with every piece of content.

Our proven process takes the minimal amount of your time in input sessions and creates the maximum amount of repurposed, targeted content for thought leadership, lead generation, and customer retention. We cost-effectively reinforce your message across vertical markets, buyer personas, media outlets, and digital marketing campaigns.

We develop content in the context of an integrated marketing program to ensure a cohesive, consistent brand experience across channels.

“Contributed materials are an important aspect of our customer communications strategy, but we have very limited resources for developing them. HCI’s content team understands very technical information and can transform it into highly readable and engaging articles that they place in the media outlets our customers care about.”

“It is important that our digital presence keep our global partners informed, engaged and loyal—and the HCI social media team delivered this in spades. Their content is as lively as it is thoughtfully researched and targeted. HCI is highly responsive and a pleasure to work with. Our marketing staff is able to focus on other areas with full confidence that HCI is efficiently maintaining our standards.”