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Warp Speed Ahead – 4 Keys to Google Ads for B2B Tech

Warp Speed Ahead – 4 Keys to Google Ads for B2B Tech

Keeping up with your Google Ads account can feel like flying the Enterprise at warp speed through an asteroid field of digital marketing. Here are a few ways to get the most value from Google Ads in the B2B tech space. By Carrine Greason, B2B tech writer and SEO specialist.

B2B Emails: 3 Tips to Maximize Lead Nurturing

B2B Emails: 3 Tips to Maximize Lead Nurturing

Expectations for digital marketing soared as the pandemic drove customers online. HCI offers these three simple tips to transform your B2B email marketing campaign into effective lead nurturing. By Amber De’Niese, Project Coordinator