Tamsen Tillson

Insight from our team

The Five Ws of Lean, Effective Social Media Plans

A strong B2B social media plan requires that you go beyond tactics and tech and return to first principles. These five Ws cut through the clutter to make your social media plan smoother, more efficient and more effective. By Tamsen Tillson, Digital Marketing Manager

Activate Your Social Media Superpower

Digital Marketing for Tech | 2 min read

Done right, social media can be your own time-travelling, globetrotting, mind-reading hero of your B2B tech brand, reaching directly into your customers’ inner worlds. But you must approach it as a powerful strategic and competitive force. By Tamsen Tillson, Digital Marketing Manager