Maintain Marketing Momentum During a Recession: 3 Reasons
Here are three reasons your B2B technology company should maintain marketing momentum during a sales slump. By Kirsten Campbell, B2B Tech PR Strategist
Kirsten Campbell
Insight from our teamWhy Generative AI Is a Marketing Tool — and Potential Boon to Creativity
While generative AI promises to streamline marketing and communications efforts, it won’t replace marketing teams anytime soon. Learn why. By Kirsten Campbell, B2B Tech PR Strategist
Do Your Buyer Personas Collect Dust?
An effective buyer persona offers real world insight into someone’s priorities, and how they think and weigh their options. Find out how a B2B tech marketing agency can build buyer personas that bring tangible ROI. By Kirsten Campbell, B2B Tech PR Specialist
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HCI has marketing professionals in North America and Europe.
HCI has marketing professionals in North America and Europe.
